Northampton, known for

quality shoes is now home

to outstanding coffee.

Northampton, known for

quality shoes is now home

to outstanding coffee.

Northampton, known for quality shoes is now home to outstanding coffee.

Shoetown
Coffee Co.

Shoetown
Coffee Co.

Live Fast Drip Slow

Live Fast Drip Slow

A customisable labelling system

A customisable labelling system

Taking inspiration from the craft beer sector we created Shoetown Coffee Co to have a fun, independent vibe… A set of illustrations was created so each pack could be customised. We took inspiration from sailor tattoos, a subtle nod to the origins of single origin coffees from countries around the world and gave them a Shoetown twist.

Taking inspiration from the craft beer sector we created Shoetown Coffee Co to have a fun, independent vibe… A set of illustrations was created so each pack could be customised. We took inspiration from sailor tattoos, a subtle nod to the origins of single origin coffees from countries around the world and gave them a Shoetown twist.

Each origin has it's own colourway and woodtype letterpress printed name

Each origin has it's own colourway and woodtype letterpress printed name

Each origin has it's own colourway and woodtype letterpress printed name

The illustration style evoked the vintage tattoo look and adopted a half tone texture to look more like a comic book style of printing which complements the hand finished collage vibe of the packaging.

The illustration style evoked the vintage tattoo look and adopted a half tone texture to look more like a comic book style of printing which complements the hand finished collage vibe of the packaging.

The illustration style evoked the vintage tattoo look and adopted a half tone texture to look more like a comic book style of printing which complements the hand finished collage vibe of the packaging.

Next Project

Next Project

Next Project